UNAIDS

CLIENT: UNAIDS

PROJECT: HIV Global Partnership

The Global Partnership to Eliminate All Forms of HIV-Related Stigma and Discrimination is an initiative of 10 UN agencies and 24 civil society organizations. We were approached with the task of creating a small visual identity that is based on the corporate identity of UNAIDS, but still has its original and recognizable character. The initiative does not use its own logo because it operates under UNAIDS, instead of the logo it has a distinctive Wordmark. The entire identity is built on playful and bold geometric compositions and 3 positive colors. Our studio also produced three publications in several world languages.

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