EUDA
CLIENT: European Union Drugs Agency
PROJECT: Logo and Corporate visual identity of EUDA
After 13 years of cooperation with EMCDDA, including creation of a complete corporate visual identity of the agency, we were entrusted to acompany them during their transition into EUDA – an agency with a new mandate and stronger role. We have prepared their brand-new logo and corporate visual identity – for the first time, mainly for an online communication. This special task came with new possibilities but also new challenges. We had to keep in mind accessibility standards and their specific requirements regarding colours, graphic elements, fonts and special rules for their use.
The entire identity is ready for a dynamic interactive online communication. This is the direction that the agency is heading towards-customer centric digital ecosystem, which will bring more efficient interaction and higher level of sustainability, as printed materials will be used less and less in the future.
